Banking, Financial Services and Insurance (BFSI) sector is undergoing a sweeping structural change leading the organizations towards digital disruption. It has been a constant experience of the banking and financial institutions to improve customer experience & enhance efficiency by adopting cost-effective and leaner operations and drive revenue.
(Above statistics are taken from McKinsey report on BFSI 2015)
Most BFSI organizations have already begun their digital journey with a clear digital strategy, yet even those are facing major changes. It will be intriguing to see how these along with the conventional players are going to combat the situation. So far it is crystal clear that the opportunity to the BFSI institutions of being digital can reduce their costs, explore new business models, maximize customer value and speed up the operational processes. However, as digital banking becomes an irresistible business trend, to develop integrated digital ecosystems, these establishments need to make investments for complete digital transformation moving from traditional banking services to digitalized banking services.
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The advent of digital technology opened up a myriad of opportunities as well as challenges to the cost, infrastructure and revenue pursuits. As a matter of fact, a plethora of channel interaction mediums such as smartphones, tablets, internet and several others has shifted the customers from traditional avenues of interactions such as ATMs and bank branches.